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Squeeze

Like many other innovations, the idea for Squeeze arose by chance. While working on another shape entirely, Lena Bergström lost control of the sizzling, viscous glass, and the result was an asymmetrical inward bend. Inspired by her mistake, Bergström created Squeeze, intentionally reproducing its characteristic shape. The “squeezed” indentations interrupt the symmetry, while simultaneously serving a clear function: flowers placed inside are neatly held together rather than spread out, even those with only a few stems. The collection was first launched in 1997 and is available in multiple colors and sizes.